Hootsuite is one of the oldest and most trusted social media management platforms, offering scheduling, monitoring, and analytics across platforms like Facebook, Instagram, Twitter, and LinkedIn. However, its free plan is now very limited (just 2 accounts and 5 posts), and the paid tiers can be expensive—especially for small teams and freelancers. Fortunately, there are several free Hootsuite alternatives that provide scheduling, publishing, basic analytics, and multi-account support at no cost.
Whether you’re managing your personal brand, small business, or nonprofit, these tools will help you schedule posts, monitor engagement, and grow your audience—without the price tag
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1. Buffer (Free Plan)
Buffer offers a clean, user-friendly interface for scheduling posts to Facebook, Twitter, Instagram, and LinkedIn. The free plan includes 3 social accounts and 10 scheduled posts per account.
It’s simple and effective, especially for creators and solopreneurs who need consistency without complexity.
Best for: Beginners and solo creators who want a straightforward social scheduler.
2. Later (Free Plan)
Later is known for its Instagram-first scheduling with visual drag-and-drop planning. The free plan includes 1 social set (Instagram, Facebook, Twitter, Pinterest) and 30 posts per profile per month.
It’s perfect for visual content planning and offers a sleek calendar view.
Best for: Instagram and Pinterest creators who prioritize visuals.
3. SocialOomph (Free Plan)
SocialOomph lets you schedule posts to Twitter on the free plan. It’s not the most modern UI, but it provides a queue-based scheduler, RSS feed integration, and keyword tracking.
To access other platforms like Facebook or LinkedIn, a paid plan is required.
Best for: Twitter-first users who want automation tools on a budget.
4. Zoho Social (Free Plan for Individuals)
Zoho Social offers a generous free plan for individual users (1 brand, 7 channels, 1 user). It includes post scheduling, basic analytics, and a content calendar.
If you’re already using other Zoho apps, integration is seamless.
Best for: Small business owners who want a simple, integrated marketing suite.
5. Crowdfire (Free Plan)
Crowdfire allows you to manage up to 3 social accounts with 10 scheduled posts per account on the free plan. It also curates content suggestions and tracks mentions and engagement.
It works with Twitter, Instagram, Facebook, LinkedIn, and Pinterest.
Best for: Those who want a bit of content curation with their scheduling.
6. Social Champ (Free Plan)
Social Champ offers 3 social profiles, unlimited scheduling, and up to 10 posts per profile in the queue. It supports platforms like Facebook, Instagram, Twitter, Pinterest, LinkedIn, and even Google Business Profile.
The interface is beginner-friendly and supports bulk uploading and calendar views.
Best for: Freelancers and bloggers looking for all-in-one social publishing.
7. Publer (Free Plan)
Publer allows up to 3 social accounts and 10 scheduled posts per account on the free plan. It includes link shortening, scheduling, analytics, and even signature customization.
Its clean UI and strong scheduling tools make it a great Hootsuite alternative for small brands.
Best for: Users who want basic analytics and branding tools for free.
8. Postly (Free Plan)
Postly is a newer social media management tool that offers scheduling to platforms like Instagram, Twitter, Facebook, LinkedIn, TikTok, and Google Business Profile. The free plan offers 1 brand and up to 5 posts/day.
It’s great for those managing one brand with high frequency.
Best for: Solo users managing multiple channels under one brand.
9. dlvr.it (Free Plan)
dlvr.it offers basic automation, posting from RSS feeds to social media accounts like Twitter, Facebook, and LinkedIn. The free plan allows 2 social accounts and up to 50 posts per month.
It’s especially helpful for automating blog-to-social publishing.
Best for: Bloggers and news publishers who want automated post distribution.
10. RecurPost (Free Plan)
RecurPost helps you automatically recycle content by building a content library and looping posts. The free plan includes 3 social accounts and 10 posts per account, plus one recurring schedule.
It’s ideal for evergreen content marketers.
Best for: Automating content reuse across social media.
Choosing the Best Free Hootsuite Alternative
If you’re looking for a simple, reliable alternative, Buffer, Social Champ, or Later are great picks. For visual scheduling, go with Later or Publer. If you want automation and evergreen content, RecurPost or dlvr.it are smart choices. And for RSS feeds or blog post distribution, try Crowdfire or dlvr.it.
Many of these tools offer cleaner interfaces, broader integrations, and better post limits than Hootsuite’s free tier—without sacrificing functionality.
Let me know if you’d like a side-by-side comparison chart or help picking the best option based on the platforms you use (e.g., Instagram, LinkedIn, Pinterest).
