Writing

Notes from inside the studio

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There’s a difference between a wiki and a knowledge base, even though people use the words interchangeably. A wiki is […]…

BlogSep 26, 2021

A potential server is all about what you want to do. Rather than sharing a server by the shared hosting, […]…

BlogSep 26, 2021

Most blog posts get skimmed for ten seconds and abandoned, not because the writing is bad but because nothing in […]…

There’s a real difference between a single book’s launch page and an author’s ongoing home base. A launch page has […]…

Choosing a WordPress theme for SEO is less about a marketing checklist and more about what happens under the hood: […]…

If you own a consulting agency or a finance business, then it is high time that you take your […]…

WooCommerce runs a huge share of the WordPress stores online today, and most of the tutorials for it stop right […]…

A business website has one job most other site types don’t: convince a stranger to trust a company they’ve never […]…

A visitor lands on your pricing page, hesitates, and leaves. If there’d been a chat bubble in the corner, a […]…

A consulting or marketing agency site has one real job: convince a stranger that this particular firm can solve their […]…

BlogSep 25, 2021

Most blogs that fail don’t fail because the writing is bad. They fail because nobody outside the writer’s own bookmarks […]…

BlogSep 25, 2021

Everything about a business now shows up in a search result before a customer ever picks up the phone. A […]…